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Friday, May 18, 2007

Free Ways To Find New Targeted Prospects

Finding new customers and business builders is the most important aspect of your business.
It can be very frustrating and expensive to spend time on advertising campaigns that don't work.

You want to get your desired message out in the marketplace to find new customers and business partners. So what is effective marketing?

This involves finding a targeted audience who is looking for what you have to offer,
and attracts them to you through a carefully designed system.

The most effective way to market your business is to generate your own leads and
attract the right people to you.

Marketing your business doesn't have to cost hundreds of dollars. In fact, surprisingly, some
of the best methods don't cost anything at all!

One of the best free ways to effectively market is to start blogging.

This is the process of setting up a blog of your own and posting good material on it.
The recommendation is to post daily so the search engines will find it more quickly.

A blog is a website that is like an online journal, or diary for or any material you write about.
You can post articles, pictures, links, etc. on it whenever you want and
keep adding new material as you wish.
Best of all, you do not need any technical skills to set it up. So it is very easy to do.

How you use it and what you have on it is most important. The biggest benefit of using a blog for marketing, is that search engines pick up more information and keywords from blogs than they do for most actual websites.

Make sure that you provide good, educational material for people on your blog, and have
all your information relevant to your main objective.

To start your own blog for free, go here:

http://www.blogger.com

Secondly, another no cost effective way to market is to find discussion forums and
post regularly. You can find dozens of forums using google for MLM, network
marketing, or interests you may have regarding pets, books, and others.

Forums particularly for marketing are a great place to share ideas and give marketing tips
to others. The more you contribute to discussions and add something that can really
benefit others, the more credibility you have and it increases your chances that someone
will want to find out what it is you are doing. People are looking for leaders and you want
to be seen as one and as someone who can help others reach their goals. Many people who
visit networking forums are often looking for a business, so you have your target audience.

One more free option, is to set up a page (also called a "lens") at Squidoo.com.
There are many features too numerous to mention here, and you can find tutorials which will

help you get your site looking as you want it to.
You can add videos too, and these are great marketing tools! It's your own page on their server.
Then once you have your page set up as you like it look for groups to join that you have an
interest in.

Fill in as many relevant 'tags' or keywords in your site as you can, which will increase visitors
to your page. Make sure they relate to your business/product and choose words that are popular.

In conclusion, it should be noted that these methods won't produce a lot of traffic overnight, but they are effective over time and in the case of Squidoo, once your page is set up your work is basically done there, join some groups and check out and comment on other lens and you should start getting traffic there very quickly.

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